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NR - Schraeder Earns Marketing Professional Certification - April 6, 2011 Print E-mail
For Immediate Release   

 

leslie_c_schraeder.jpgTheodore, AL - Leslie C. Schraeder, Director of Marketing and Public Relations at Bellingrath Gardens and Home has earned certification as a “Travel Marketing Professional” (TMP) after completing the three-year program of the Southeast Tourism Society (STS) Marketing College. Schraeder was one of 64 new TMPs recognized at the STS spring meeting in Sandestin, Florida.  STS Marketing College started in 1992, and 628 people have earned TMP certification.  

 

The STS Marketing College is a professional development program that for one week each summer turns the facilities of North Georgia College and State University in Dahlonega, Ga., into a laboratory to teach tourism marketing.  Instructors are working professionals in the travel industry such as convention and visitors bureau executives, public relations practitioners, sales and marketing consultants and research experts. Course topics include special events marketing, media relations, tourism advertising, vacation research, crisis management, heritage tourism and community/rural tourism. After the classroom work, students also must complete a project that relates to their employment. 

 

About Southeast Tourism Society (STS)

Founded in 1983, the Southeast Tourism Society promotes and develops tourism in its 12 member states of Alabama, Arkansas, Florida, Georgia, Kentucky, Louisiana, Mississippi, North Carolina, South Carolina, Tennessee, Virginia and West Virginia. Its headquarters are in Atlanta. The membership includes state travel offices, attractions, hotels, motels, resorts, convention and visitors bureaus, airlines, car rental agencies, newspapers, magazines and other travel-related organizations.